Fender Pokemon Guitars - Red & Green 30th Anniversary Models

For Pokemon's 30th anniversary, Fender and Pokemon Center built two Made in Japan electrics themed on the original Red and Green games - announced October 30, 2026, and sold only by lottery.

¥396,000 each (tax incl.) Lottery: Nov 19-24 JST Made in Japan

The two models

ModelDetails
Pokemon "Red Version" StratocasterStrat body with Red Version pixel-art graphics, custom pickups voiced for the model
Pokemon "Green Version" TelecasterTele with Green Version artwork and custom-designed Telecaster single-coil pickups - balanced output, crisp high end

Both bodies carry large pixel-art graphics recalling the 1996 game screens, and the pickguard is a special build that glows almost fluorescent depending on the viewing angle. The neck plate is engraved with a 30th-anniversary pixel logo made for the collab.

The party trick: press the volume knob and the "8-Bit Sound System" adds chiptune-style 8-bit sounds to the guitar signal - a straight nod to the Red/Green game audio.

Each guitar ships with a collectible pick tin holding 11 picks (10 pixel-art designs + 1 anniversary pick), an illustrated certificate, and a dedicated hard case.

How the lottery works

Sales run through Pokemon Center Online in Japan as a lottery - not first-come, so timing within the window doesn't matter.

  1. 1
    Register on Pokemon Center Online

    You need a member account - and phone number verification. Registration alone is not an entry.

  2. 2
    Enter during the window

    November 19, 2026 12:00 PM to November 24, 2026 4:59 PM JST, via the lottery page after logging in. One entry per person.

  3. 3
    Wait for results

    Results and purchase details are announced afterward on Pokemon Center Online.

Outside Japan? The lottery is Japan-only. Fender's announcement says other regions should check their respective official websites - no international sale details were given at launch.

FAQ

How much do the Fender Pokemon guitars cost?

¥396,000 each including tax (roughly $2,600) - premium Made in Japan pricing for a limited anniversary run.

Can I just buy one normally?

No - the only announced channel is the Pokemon Center Online lottery. If you miss the Nov 19-24 entry window, resale is the fallback at whatever markup the market sets.

Is the 8-bit sound a gimmick or real hardware?

It's built into the guitar - a push-switch on the volume knob layers 8-bit tones onto the normal signal, so it works through any amp.